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Interactive Video Is The Future Of Content
It’s a digital experience that engages, entertains, teaches, and overall provides value to viewers - while giving brands significant benefits
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Interactive video content is powerful
-33%
Decrease in video production costs
+700%
Increase in view rates and engagement
30% to 90%
Increase in video completion rates
“In 2022 video will be 82% of the internet’s traffic”
CISCO
“Interactive video is the superglue of visitor attention.”
Heidi Cohen
“Interactive video will be the future of personalised learning.”
EdTech Magazine
Interactive Videos Have Numerous Tangible Benefits
+35%
Higher ROI
Conversion rate increase over traditional videos.
13x
Higher Engagement
Engagement increase of interactive vs. linear videos.
+65%
Longer Viewing Times
Increase in viewing times of interactive vs. linear videos.
+60%
Higher Memorability
Memorability improvement of interactive vs. linear videos.
+25x
Higher Click Throughs
Increase of click throughs of interactive vs. linear videos.
+80%
Higher Completion Rates
Increase video completion rate of interactive vs. linear videos.
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Interactive Video’s Advantages Are Clear
Traditional
- Limited interaction - play, pause, rewind
- Low viewer engagement
- Shorter viewing times
- Single Call to Action
- Limited content segmentation
- Limited viewer data insights
Interactive
- Augmented interaction
- High viewer engagement
- Longer viewing times
- Multiple calls to actions
- Content segmentation
- Increased viewer data insights
Audiences love interactive videos.
“Of consumers prefer viewing an interactive video about a product rather than reading about it.“
“Of consumers view a product more favourably after engaging with an interactive video about it.“
“Of consumers prefer an interactive educational video to a standard one.“
Cinema8 turns any video into interactive experience
- Interactive Video
- Interactive Live Streams
- Interactive 360° / VR
- Artificial Intelligence / Smart Videos
- Comprehensive Video Analytics
Empower your video content with enterprise-grade hosting, seamless streaming, and built-in monetization.
A Drag & Drop
No-Code Interaction Design Platform With Unprecedented Features
Interactive Video
Turn normal videos into immersive, interactive, and highly engaging interactive experiences. Branching with native video clicks , image clicks , question answers or without any action ? Conditional or Programatic Branching ? Everything is possible within Cinema8
1000+ Design Elements
A constantly evolving library of ready-to-use plug & play module library with customisation options.
360° Video / VR Capability
Add interactivity elements to 360° videos for mobile, desktop, and VR environments. Engaging 360° videos, ideal for 360 virtual tours, orientation programs, showcasing real estate, exploring touristic destinations, and more.
Drag & Drop, No-Code
Users just drag and drop the elements they want onto the video - a simple, direct and fast process, without any coding involved.
Comprehensive Video Analytics
Tools to collect, analyse, understand, and act upon the data collected from your audience’s engagement with your interactive videos.
AI / Smart Hotspots & Overlays
Use object & motion detection , object tracking machine learning algorithms to create smart interactive video solutions.
Open Development Environment
Cinema8 widget development architecture & open development environment provides users with exceptional flexibility and a developer-driven ecosystem.
Enterprise Grade Video Streaming
Video CDN, VOD, Live Streaming, 360 Video, OTT, Dynamic Audio/Subtitle management and more with Enterprise Grade security options.
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Cinema8 can be used effectively in any sector
Cinema8 is an open development environment that can accommodate the needs of any sector. As a pure SaaS solution, it can be implemented as the technological platform on which to build businesses which revolve around interactive video, including:
Videogames
01
Knowledge and skill-based gaming are highly addictive and can be the backbone of entire interactive gaming-based businesses.Interactive Publishing
02
Online video books where readers can interactively alter plot outcomes and actively participate in the reading experience.Marketing
03
An excellent tool for giving audiences control to customise content, while providing information about a brand, for maximum engagement.Recruitment
04
Candidates can choose their preferred roles, while employers can attract and screen talent via interactive video questionnaires.Real Estate
05
360° degree interactive videos are ideal for showcasing real estate in 3D, allowing viewers to explore property as in real life.Virtual Tourism
06
360° degree interactive videos can be used for virtual tours, allowing the visit of any site of interest while showcasing relevant information and adverts.Customer Service
07
Adding interactive videos makes it easier to get customer input and opinions, helping shape better branding and marketing strategies.Education
08
Interactive videos can be used to gamify education, creating engagement in students and improving learning outcomes.The Problem
Of companies do not make interactive videos because they take more time than linear videos.
Of companies do not use interactive video because they can’t afford it.
Of companies do not use interactive video because they don’t have the know-how.
The Cinema8 Solution
Cinema8 targets a major unaddressed market need.
- 01
Easy drag-and-drop interactive videomaking, using existing post-production video content.
- 02
Affordable interactive video-making on a subscription basis, for all budgets.
- 03
An easy DIY interactive videomaking interface, with no previous experience or coding knowledge needed.
- 04
An extensive and fully customisable widget library.
- 05
Extensive analytics to measure video performance and user metrics.
- 06
An open development platform that continues to add new features for improving the interactivity experience.
Cinema8's interactive videos have ultimate versatility
E-Learning
Cinema8 allows users to create highly engaging seminars, tutorials, and lessons - leveraging interactivity tools applied to an educational setting.
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Interactive Films
Create multiple storylines and endings with Cinema8’s branching options, let your audience actively choose what they prefer.
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Video Branching
Branching with native video clicks, image clicks, questions, or without any action. Conditional or Programmatic Branching.
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Shoppable Videos
Use built-in object & motion detection AI algorithms to create smart interactive shoppable videos and integrated with any E-Commerce platform.
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Gamification
Videos with exciting interactive elements made to boost viewer engagement, increase viewing time, and augment brand memorability.
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E-Commerce
Add interactivity to create immersive and inclusive buying experiences. Create videos that show products in “real life” manner, boosting conversions.
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360 AR / VR Environments
Develope VR / AR solutions on the fly with 360° video-making capabilities, adding a layer of further engagement for viewers.
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Generate leads and grow your business with in-video lead generation forms, question types, call to actions integrated to your CRM.
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